Eid Mubarak everyone!

Looks like Haj is running smooth this year and I heard on the news this mornin how there weren’t that many diseases in the air hamdila. Not to mention floodings, and the new 2 billion dollar, 12 trains in Makkah seem to be just peachy dandy so far…

So we’re off and since I’m in Jeddah, I get to do a lot of local catching up which includes watching TV and catching up with the Middle Easts creative, touching and meaningful marketing. Call me biased, I really don’t care but by Middle Eastern creativity, I refer to those ads on TV that really stimulate something deep in you and which condemn the terrorism that freaks us out. Yes, the same kind the West so easily enjoys blaming Arabs slash Muslims for.

I love all their ads, but the one that’s stuck with me would be this one- Campaign 5

Wait, this is only a small part- there’s plenty other good stuff out there and I’m lovin the creativity AND message being put out by the Middle East- mashala people!

Once again, Eid Mubarak darlings…

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